Aura Diamonds

The best princess cut diamonds in our online diamonds store

Princess cut diamonds are a square–like shape cut diamond that is very brilliant.  Princess cut shape diamonds are the only shape diamond that has a defined 90-degree angle corner.  In the late 1990s the princess cut started to take over as the second most popular shape, replacing the marquise shape.  The art-deco designs in yellow gold were moving to the more modern designs in white gold and the Princess cut was the perfect choice.  It looked nothing like the marquise shape, and neither did the new designs resemble the past decade.  Because the princess cut's corners give it an unique shape, the head that holds the diamond needed to evolve as well.  We still see the regular head used in the round solitaire for the princess cut, but today a chevron shaped tip holds the diamond in place.  Nothing groundbreaking about it.  The same protection giving the points to marquise and pear shape now protect all four corners of the brilliant princess cut.  Princess cut diamonds can be square or rectangular creating a very unique princess cut engagement ring.  Whether the diamond is square or rectangle, the pavilion (lower part) of the diamond may vary on the type of cut by counting the chevrons. These facets may vary but the crown (upper part) of the princess cut will remain consistent. Regardless of the number of chevrons, all three are beautiful and brilliant.  The best place to find princess cut diamonds is Aura Diamonds.

The Princess Cut Shapes Popularity and Rarity


Many cutters will choose to cut a princess cut when they have the right rough diamond.  A rough diamond will usually produce a heavier princess cut than a round diamond. A 1ct round diamond is approximately 6.50mm across, where as a 1ct princess cut is approximately 5.50mm across.  Princess cut diamonds have a unique pavilion giving the princess cut more diamond weight in its lower part. In comparison, cutters like to cut round diamonds, which is why we see so few princess cut diamonds.  For more information on princess cut diamonds please visit us at


princess cut diamonds


Where to find the best princess cut in Dallas

The princess cut is a great choice for an engagement ring for a budget conscious consumer.  The diamond cutter uses most of the rough compared to a round diamond, therefore the reduction of wasted diamond material is passed on to the consumer. In Dallas, Texas we have noticed that a 1.00 carat princess cut may cost less than round diamonds that are smaller of the same quality.  This opportunity has given consumers additional unique engagement ring choices from the curves of the other shapes they may know.  The princess cut is a welcomed addition to the diamond shapes and the modern engagement rings it has inspired. Aura Diamonds has sourced its own rough to cut beautiful, brilliant princess cut diamonds.  We select the finest rough and utilize the best cutters to maximize brilliance. Please visit us and you can make an appointment to see our incredible selection.